Binance signs a partnership with Ronaldo to create multiple NFT collections
Manchester United striker Cristiano Ronaldo will create several NFT collections together with the world’s largest crypto exchange Binance. The first collection will appear at the end of this year.
The footballer has signed a long-term partnership with Binance for the promotions of NFTs and Web3 among football supporters. Ronaldo said that nothing is more important to him than his fans, so he aims to provide them an opportunity to get a unique experience on Binance.
The first collection will include NFTs with a unique design created by the crypto exchange in cooperation with Ronaldo. Binance CEO Changpeng Zhao noted that non-fungible tokens will provide Ronaldo’s fans with special opportunities to own an iconic piece of sports history.
Earlier, Binance signed an agreement with Real Madrid player Toni Kroos and released the Iceman collection, which reflects the landmark milestones of Kroos‘s career.
The collaborative work with famous football players will help crypto exchanges strengthen already-existing partnership relations with FC Porto and S.S. Lazio clubs, as well as with the Argentine Football Association and the Brazilian Football Confederation. Previously, the Binance logo has already appeared on the jerseys of Lazio players.
Recently it has transpired that Changpeng Zhao intends to endorse the initiative of the CEO of the FTX cryptocurrency exchange Sam Bankman-Fried and help the participants of the crypto market affected by the recent plunge in prices.
According to Zhao, big companies should support smaller ones for the development of the cryptocurrency section. The CEO of Binance offers to render assistance for successful crypto projects that have made mistakes in growth. In this regard, it is necessary to make changes to the projects that will eliminate the problems that led to the situation created.
Zhao also commented about the possibility of Bitcoin reaching a new all-time high. He thinks that the Bitcoin price will be able to reach $ 69,000 by 2024. The head of Binance believes that such fluctuations are quite usual for digital assets. The company has repeatedly faced the market collapse.